Efforts to save the Decorah JC Penny fail, store will close July 31st

A JC Penney retail location, March 2017

Decorah, Iowa – Despite receiving over 4,000 signatures on a petition to try to save the Decorah JC  Penney’s Department store, officials of the Texas-based company have decided to proceed with the closure of the downtown Decorah store.

In a press release received several months ago, JC  Penney officials said a part of a continuing effort to advance sustainable growth and long term profitability to align the company’s physical store footprint and Omnichannel network is the reason for closures of stores around Iowa and in the nation.

Approximately 5,000 positions nationwide will be affected by store closures.  Stores in Iowa set to close along with the Decorah-based store are those in Fort Dodge, Oskaloosa and Ottumwa.

JC  Penney stores in Mason City, Waterloo and West Burlington closed in 2015.

Officials at the Decorah Area Chamber of Commerce and city of Decorah administrator Chad Bird had been working with the JC Penney leadership team to try to save the store, which has been a staple of downtown Decorah for 95 years.

Officials with the company said the store closure was a very difficult decision but the decision is final. The JC Penney’s store in Decorah will close for good on July 31st.

About Chris Berg 3647 Articles
Chris was born and raised in Webster City, IA. As a young kid, he would always be caught singing along to songs on the radio. He says he's good at karaoke but we think otherwise. ;) In his free time, he enjoys beginning new projects at home and hardly ever finishing them. Chris lives in Charles City with his wife Vicki and a daughter Brynlee.